Basket Savings
The largest community of grocery shoppers in the world working together to save each other time and money on groceries and everyday purchases. Basket lets shoppers compare in-store and online prices, giving you choices and putting you in control.
Basket Savings
The largest community of grocery shoppers in the world working together to save each other time and money on groceries and everyday purchases. Basket lets shoppers compare in-store and online prices, giving you choices and putting you in control.
OVERVIEW
At the moment, since working at Basket is my primary job, I cannot, for obvious reasons, disclose the specificities of the design process in the company, including the case studies.
Besides main Basket products, which include mobile apps for consumers and a data intelligence platform for corporate clients, I have also designed a bunch of additional ones. Several unique projects have included collaboration with well-known brands such as Allrecipes, Uber, and others.
Further on this page you can see a retrospective of projects in Basket that I have worked on over the past years.
TYPE
Full Time Work
ROLE
Single Product Designer
RESPONSIBILITIES
UX Research, Competitive Analysis, Information Architecture, User Flows, Prototyping, Usability Testing, Design Specifications, etc.
LINK
Basket websiteiOS & Android apps
Basket is a leading shopper and pricing app for consumers. After adding grocery products in a shopping list in Basket, shopper will instantly see which stores have these products and what the total price is at each store. So shopper can make an informed decision where to go to buy those products so that he can save some money.
Data Intelligence Platform
Data intelligence platform built specifically for retailers and CPG manufacturers who are looking to gain a meticulous understanding of their product performance as well as to develop their own first-party data strategies.
Internal Basket CMS
The internal Content Management System is used to collect, process, and edit information about products, their prices, their availability in stores and different promotions for these products across the United States.
Browser Extension
Browser extension for Chrome allows to compare online product prices to in-store prices and see how much shopper can save.
This extension automatically finds the best prices for groceries by comparing online prices against user's local stores and delivery providers.
Alongside the extension, I also designed the landing page explaining how it works.
Email Communication Templates
With the help of carefully designed email templates, we interact with our users: we welcome new users, help recover passwords, send information about discounts and promotions for their favorite products in their favorite stores, and share other important information.
